In line with the KENZO World Power fragrance launch, introduce the brand’s new message of empowerment and engage with 18 to 25-year-old consumers who love fashion and fragrance. 

Oasis generated social buzz through an Instagram campaign that embodied the KENZO message: self-expressive, fun and chic.  
 
We engaged 8 top beauty and lifestyle influencers in Singapore to tell their own authentic story through the theme “I have the POWER to be”.

We reached 1 million impressions on social media, which led to sales conversion.